Monday, May 5, 2014

PostJoint Google Penalty Fallout Continues

The penalty in Google is reconfirmed by Guest Blog Network PostJoint. The blog also confirmed that the Google penalty towards unnatural links and Google seems to have stock penalty for guest blog networks.
There have been many debates regarding guest blog network received a new penalty called “business model violations” but is not true. The guest blog network postjoint a replica of fake warning by Google Webmaster Central, but it was not clear about fake warning by Google, however how often people quickly look into the articles in their site.

 The bloggers known that they have been penalized for take part in this network. In spite of company’s assurances that no footprint found by the Google, some bloggers received the warnings and that sites has also been overload with link removal and nofollow requests by those linked with.

 Initially the guest blog Postjoint claimed that their network hit by 16% with a penalty based on page rank, after that they removed the statement from blog. In Twitter, they tweeted when someone tweet about how they determine their site hit by only 16%

After removing this statement from their network, it's very likely that they learned their site hit by penalty is higher across the network.

Another comment on the tweet by the guest blog network that rests of sites are not penalized except using guest blog posts. He further explained that all urls can be seen their network by advertisers, so it easily reports the entire network by discontented advertiser with urls to Google.

The users provided with instructions who have been penalized by including blogger with interesting instructions. The marketers are informed through private messaging system when they nofollow any link from the network. They are asking people to nofollow the links, instead of removing them entirely.

Google Webmaster Tools Gives More Precise Index Status Data

Google Webmaster Tools add new feature called index status which tracks a site urls indexed for protocol such as HTTP, HTTPS and for verified sub directories.

“This new feature helps the webmasters to monitor different parts of your site” Google explained in its blog post.  For example, each url has its own data in Webmaster tools status report and information about they are verified in different sections.

The main highlights of announcement by Google: The new change in webmaster tools reports if your website on HTTPS protocol or indexed under separate sub domains. The reports in the webmaster tools look something like below:

"The latest notation has been added to the Index Status graph for 9th March, displaying when we started collecting this information" Google webmaster tools posted in its blog post. “The new feature does not affect the indexing of your sites or impact on overall urls indexed on your site. It affects view of the reports displayed in webmaster tool user interface.”

Next steps, said the announcement:
  • It’s important to verify all variations of existing domain in Google webmaster tools and domain, urls which canonical are configured accordingly.
  • If you are submitting your sitemap I of your website in Google webmaster tool, do so for the preferred variation said GWT. “According to new feature each host name and protocol robots.txt files are treated as separately.”

4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

There are four different evolutions that have made optimizing a website more challenging.

1. Secure Search & ‘(Not Provided)’

Millions of webmasters, marketers and search professionals were disturbed by this ‘(Not Provided)’ concern. When activity defining users logged into a Google account is not liable from reporting in Google Analytics. Accordingly, reports reflecting activities related to search such as keyword performance were engaged to website owners.
In 2013, Google changed to default secure search which means more than 90% of keywords were hidden as "(not provided)". So that the result shows a little amount of data to guide optimization of digital assets, these are used for optimum performance. Strategic optimization needs extra work than ever - an investment that many are untrained, or unwilling to invest in, making the case for hiring a truly qualified SEO professional.

2. Google’s New Look Search Results:

Google improve its search results this month, ignoring the background color at the back of sponsored listings on search engine result pages. Sponsored listings, generated from AdWords are labeled with a yellow “Ad” symbol that is somewhat small as compared to context of the desktop display. The label of paid vs. organic search is noticeable on the mobile display of Google search engine results.

Google Designation Between Organic and Paid Search Results on Mobile

3. Google is More Revenue Focused than Ever

Search engine publicity revenue accounts for the share of Google’s revenue. Unfortunately, the target on paid has made it harder on those searching to appear in organic search engine results, which takes additional clicks from users on search engine results pages.  Even though the dependence of lot of businesses on Google Analytics for organic search insights, the topic was a noticeable exclusion from the 2013 Google Analytics Summit, reinforcing the emphasis on paid search.  While Google extends to improve Google Analytics, many custom reports and calculations are related to Paid advertising.

4. All SEO Providers Aren’t Created Equal

All SEO providers are not same. Many of them will put their websites in danger zone with black hat or spammy practices. Unluckily, the search engine algorithms do not care whether your SEO efforts were unexpected, when ranking the website for search. If you want to be competitive in the job market, many will maintain to have SEO skills to get that next role. Anyway, saying and doing are completely different matters. Businesses who hire these individuals and marketing companies often don’t have knowledge of how SEO really works; hence they are looking for help.