Monday, July 1, 2013

5 Unknown Keyword Research Tips To Boost Your Online Traffic

   In SEO point of view, keyword research plays a prominent role. You need to get right kind of visitors whom you are targeting. Using keyword research you can increase the traffic of your website.
Following are the 5 keyword research tips to boost your online traffic:

1. Swipe Your Competitor's Keyword Research:

   With the help of keyword tool you can do keyword research for your authority competitors.

Use Google Keyword Tool:

   You can choose the top 5 competitors which rank in the top positions for your targeted keywords. You can use keyword research tips for the keyword phrase you would like to target. Place those 5 competitor URLs which are ranking for the keyword in Google Keyword Tool's website box.


   You can choose the language and location where you want to target. You can select keyword match types as exact or phrase match. Phrase matches are helpful in finding the long tail keywords which are hidden. By this method you can view the search volumes for the keywords you choose instantly. You can select the keywords which are relevant to you and group them together.

2. Find Hidden Long Tail Keywords in the Phrase-Match/Exact 

Match Difference:

   You can easily find the search volumes of exact match and phrase match type for a specific keyword. If the difference between the search volumes of both keyword match types is more then you can have a winning keyword. Keyword Tool also shows the related long tail keywords. With the help of Google instant searches you can find the long tail keywords which are missing.


SEO tools (in Google Global Search)
"SEO tools" (Phrase match) = 90,500
[SEO tools] (Exact match) = 33,100
"SEO tools" phrase match/exact match difference = 57,400

SEO services (in Google Global Search)
"SEO services" (Phrase match) = 246,000
[SEO services] (Exact match) = 49,500
"SEO services" phrase match/exact match difference = 196,500

Here the term "SEO services" has bigger difference in the search volumes i.e., 196,500 hidden long tail keywords.

The hidden long tail keywords can include:
"SEO services Canada"
"SEO services Toronto" and so on.

3. Blog on Upcoming Events and Product Launches:

   You need to know the product releases and the industry updates of your competitor. You can generate more traffic by optimizing the keywords which will be searched in the future.

Examples are:

Date Based Searches
Black Friday 2013
Boxing Day 2013
Product launches
[Product name] launch
[Product name] review
[Product name] information
These keywords can be highly searched in the future and easily get ranked in search engines.

4. Add Geo-targeted Search Terms to your Keywords for Local Search:

   You can add geo-location keywords while promoting local business and rank faster than regular keywords.
   For example, if the keyword "SEO services" needs to be optimized it takes months or years. So, it is better to add geo-locations to the keyword.


"SEO services Canada"
"SEO services Toronto"
Though these keywords have low search volumes but can be targeted more.

5. Mine Your Existing Google Analytics Data for Long Tail Keywords that you might have Missed:

   You can list out the long tail keywords by using Google Analytics regular filters.


You can filter from 3 to 7 or more keywords in the keyword phrase. This will be helpful in finding content ideas.

1 comment:

  1. There are many free SEO tools available online that help in keyword research for seo . Use keyword suggestion tools to explore a bird topic you're interested in blogging about. Tools like the Google Keyword Tool can generate ideas based off a single topic or a URL

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