Off Page Optimization Techniques

Off page optimization is a process that can be done off the page by some of the factors to improve the page ranking with targeted keywords. 

The major factors which have effect on off page optimization are listed below: 

1.Social networking
2.Directory submission
3.Article submission
4.Press release
5.Blog submission
6.Forum postings
7.Social bookmarking
8.Link popularity
9.Link exchanging
10.Link building and few more.

1. Social Networking: There are social networking sites like Facebook, Twitter, and Google+ etc. Login in to any of them and anyone can update any information in these sites. Communicating with friends can build up the promotion of website which is shared on social networks.

2. Directory Submission: Directory submission is one of the major factors which can improve page rank of a site. Submit the information related to business or services to famous directories like Yahoo, DMOZ, Pegasus, Niche etc.

3. Article Submission: Write an article with content rich and it should not be copied. In order to get quality back links and to increase the traffic make sure to get unique content. Post the articles in famous article submission sites like Ezine, Squidoo, goarticles.com, etc. Sign up into these sites and submit your articles.

4. Press Release: Press releasing sites are Google news, Yahoo news, PR newswire and many more which enables to reach everyone globally. Submitting in quality press releases can improve organic traffic and can get better position in search results.

5. Blog Submission: This is one of the major ways to promote your business through online. Blogs which are writing for your business promotion should be unique in content so that your blog can receive huge traffic. Submit the blogs to sites like RSS, word press, blogs.com etc. through which you can also receive comments. Based on these comments, you can alter their views on blogs.

6. Forum Postings: This is an online discussion where anyone can post their views and can share with others. Posting comments with signatures should be must. This forum posting creates relationship with others views and improves the promotion of your sites.

7. Social Bookmarking: Social bookmarking is one of the methods to store the documents online. Bookmarking helps users to save the useful information at the instant and can share with others also. This increases online visibility.

8. Link popularity: Link popularity determines the number of quality back links to your site. More the number of back links linking to your site more will be the popularity. It is of two types, internal and external link popularities. Internal link popularity meant for number of links that are linking with in a site. External link popularity meant for number of links getting back to the particular site.

9. Link Exchange: Exchanging links between the mutually cooperated web site owners for the improvement of rank position of the site with huge traffic. There are three types of link exchanging which are one way, two ways linking and three way link exchanging.

10. Link Building: Building the quality links with external sites will improve the page rank by search engines. If the links have good content rich keywords then position of the site alters to a good position in search results.