Reasons Why Accepting Guest Posts Could Be A Threat

　　If you are familiar in the field of blogging, then 'Guest Posting' is not a mysterious word for you. As everyone knows that, guest posting is one of the powerful tactic and proven method to improve the website's traffic as well as search engine optimization performance.

　　Back links play a vital role in increasing page rank and traffic. In addition, there are several other factors that build page rank. As you know that, page rank is an algorithm that ranks your website's page out of 10. This concept was introduced in 1996 and more over, guest posting term did not take place during that time because blogging was not so popular.

　　Now-a-days, trend has been changed and it is totally different. Internet access is available to everyone and Blogging method has grown extensively high. As the competition increased among the bloggers, Google has put many restrictions to the bloggers to display their blog in search results. Bloggers started different practices to improve their website page rank. At that time, guest posting came into existence. Later, guest posting got popularity and everyone started using it to improve their websites page rank.

　　Few months before, Matt Cutts announced a statement that, guest posts can harm and threatens your blog. After Google Panda and Penguin updates, guest posting has considered as a best approach to build inbound links to improve website page rank. From past few months, many of the bloggers stopped including guest posts on their blogs and there must be some reason for this cause. 　　　

• Guest Posts threats your blog

1. Guest Posting may degrade your page rank:

According to Matt Cutts statement, hosting guest posts may reduce your website page rank. Combination of Google data such as Back Links, site links, page rank etc., is referred as Google Juice. For Example, if you have juice with full of glass and someone asks you to share the juice. If you share the juice with him what happens!!! You mislaid your juice...and if you keep on sharing the juice, at last you will have an empty glass. So, in the same way, when bloggers keep on posting their posts on your blogs your blog popularity decreases drastically and your competitor blogs popularity increases.

2. May lead to lot of broken links:

If you are using guest posts tactic, then you are going to have few outbound links. You cannot predict that all the links are going to approach a proper domain. For example, you hosted 300 guest posts, in that, 100 guest posters removed the link from the search engine which have posted on your blog through guest posts method. Imagine!!! Now, your blog contains 100 broken links that may lead to degradation of your page rank as well as SEO performance. Google dislike the blogs that have lots of broken links.

3.Guest posting can affect your blogging relations:

This is the major issue most of the bloggers face. Even though guest posting is one of the powerful tactic used to build bloggers relationship, at the same time it is one of the major problem that affects bloggers relationship. Bloggers show much interest and contributes guest post to the famous and popular blogs. It's quite common!!!! But it is highly risk to host every post because every blogger doesn't have unique and high quality content.

4. Guest Posting may lead to lose your blogging identity:

It's absolutely true!!! As you know, hosting too many guest posts has a chance to lose your identity in your groups, community. All the bloggers publish their blogs in own format. 　　

5. Guest Posting may lead to Spamming:

Google hates the word spamming. Many of them are spamming by using irrelevant links to the website. By doing this kind of strategy, you may lose important readers and link juice.　　

What you need to do

Implement fairly strict guidelines for the guest bloggers.
Publish content which has relevance and good quality.