Whenever web pages are relocated to other pages or else particular webpage may be removed from database then visitors might face an error which is nothing but "404 error".
With an interest of visitors search, if this kind of error occurs then anyone can feel unsatisfactory. So in this situation, web owners should make visitors to satisfy with few tricks for their search.
Here are the few tips to hold visitors to your website when 404 errors occurred.
1. Understand the importance of page:
Whenever visitors find the page is important, if they find this kind of error, obviously they will land on other web pages. This in turn, your site may lose the traffic. In order to hold the visiting traffic, sort out the 404 error pages as quickly as possible or else give a hyperlink to land on other relevant pages of your website.
2. Accept the errors:
Accept the errors of your website. Don't be irresponsible because it is your site problem and not the visitors or some others. So check out the errors of your site and feel responsible and make the visitors feel to satisfy with your web pages. It’s very crucial about your site traffic and your site importance.
3. Keep relevant page layout:
As there are many pages related to your site but if any one page has error then you are only the looser. So the page layout should be relevant in such a way that it should contain site logo, color of your site and everything should be same. If any irrelevancy is there, then there may be drastic change in your site analytics.
4. Mention sufficient details:
In order to not lose the traffic to your site mention sufficient details in the error page so that the visitors can navigate to other page instead of searching to other pages. With the useful information on the error page like placing a search bar, menu bar, hyperlinks in header or footer etc can be beneficial to you and to visitors also.
5. Add emoticons:
Your site page has occurred with a 404 error, it’s your responsibility to make the visitors feel comfort. You can drag the traffic by adding some attracting emoticons on error page. Design of a webpage increases the conversion rate. So make your error pages with interesting emoticons.
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