Monday, March 11, 2013

Track Keyword Trends Using Fresh Web Explorer


SEOMoz announced Fresh Web Explorer tool for SEOmoz PRO account users. Maintaining track of latest blogs, forums and websites is most challenging task for online marketers. Many of the tools are not effective to track important links and mentions.

Topsy tool provides information about social mentions and tools like Buzzstream, Trackur, Ubervu that contains set of unique features whereas fresh web explorer tool provides complete information easily.

Fresh web explorer (FWE) works like an open site explorer but there are few differences. FWE provides you updated information like full text of article content, blogs, forum threads, comments, and more. A new metric termed as feed authority specifically designed for FWE to sort out the data easily.





Social mention is a social media research which is a great way to know what people are saying about your company and product across the web. For online marketers mention data has become a crucial part. FWE makes you to keep a track of data over time, and it provides information like for what type of content you will get mentions, shares and links.

To monitor all social media, web citations you may face problems. So, to come out of it SEOmoz introduced a new tool called fresh web explorer(FWE). Every tool has its own significance but Fresh Web Explorer delivers them all in one place.

By typing a phrase, url, or brand name in the search box of FWE tool, you will get graph identifying your mentions and you can sort out or filter results based on previous week, month according to your requirement. By using this tool you can even compare multiple brands or terms. This is an effective and great tool to deliver uncertain results which were difficult to track.

The foremost thing you will notice is the page title and URL that the mention is listed on. You can click the URL to visit the page and find your mention. If you find a page that does not have your mention or looks like spam, you can find issue easily by clicking flag button which is at right menu.

  Hence, Fresh Web Explorer is a great tool and appears to be very accurate when compared to other tools like Trackur, Ubervu, Buzzstream, and SocialMention.












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