Driving Country Specific Traffic:

All the websites doesn't provide the information for all countries. For example: online shopping websites, they do not provide the services to all over the world but they provide the services for a particular country only.

So how can we target the particular country for our website? Webmasters are providing so many methods to get country specific traffic to our website.

Driving Country Specific Traffic:

1. Domain Name:

Before going to target the particular country for your website, we need to buy the country wise extension domain. This means .com, .co.uk, .co.in, .ca, .com.au etc.....

1.com -> Global website (All over the world and USA).
2.co.uk -> Particularly for UK
3.co.in-> Particularly for India
4.ca-> Particularly for Canada

It is a good idea to buy a country wise extension domain. With these extension domains search engines and visitors easily understand that "This website provides the services to particular country only". So our website gets the traffic from targeted country.

2. Google Webmaster Tool Geo Targeting:

Google provides this feature to select the specific country traffic. With this feature, website gets the traffic from your targeted country only. Just we have to change the settings in Google webmaster tools.

Login to your webmaster tools account, click on the settings option, and then click on geographic target; in this they provide the drop down menu with all the country names. Just select your target country then save the settings.

3. Web Hosting Server Location

This is also important method to target the particular country. If you target the UK, just buy the domain from UK web hosting server only and save the website pages in that server. With this we can get the traffic from your targeted country.

4. Backlinks:

It is the part of Off page optimization of SEO. We do the link building to country specific domains only. Example, if your site is targeted to UK, it gets the backlinks from ".co.uk" domains. This link building may be directory submissions, guest blogging or forums discussion, but domain extension is country specific extension only.

5. Local SEO Using Google Places:

This is most important to add Google places for your website. This is a process of adding your website information like full address (Includes street number, state, country, pin code etc.) and phone number. If you claim your business or website in Google places, website will get the targeted country specific traffic.

6. Use Google Trends To See Keyword Popularity:

Select the keywords according to the words used in targeted country. For example, color and colour, both are same. But "color" keyword spelling is used in USA and "Colour" keyword spelling is used in UK. So if you target USA, we need to use the color keyword. Like this, we need to select the keywords. Google trends will help you to select the keyword for particular country.

Track Keyword Progress In Country Specific Searches:

Finally keep a track of website traffic and keywords. This will let you to find out the targeted country specific traffic. If the strategy doesn’t work then change the keywords what you added in pages, content or keywords.



Source: http://www.shoutmeloud.com/how-to-target-country-specific-website-traffic.html