Penguin 2.0 was updated during May, most of the people are very anxious about what penguin 2.0 filters and what may be the drastic changes in analytics. Firstly, most Penguin filters the spam links of thousands of links and after that they send the filtered data to SEO community.
After analysis of spam links of thousands of sites, Penguin targeted at sites that are affected highly by money keywords in anchor text and sites which have a brand anchor texts are at safe. When you look over at back links profile, you can observe the heavy usage of money keywords which affect the anchor texts.
Another most crucial point is you have to keep eye on all your ratios, check whether they are natural or unnatural. If most of them found unnatural compared to other sites in niche then they may be resulted with automatic penalty. Some sites with money keywords in anchor texts may not be penalized but some do.
It’s all because of comparison ratio of your back links profile with competitor’s site targeted by penguin 2.0. With the use of Google algorithm, the ratios and averaged can be found. This data parsed through penguin 2.0, then it will sort out the sites with too many red flags and that sites are considered as unnatural and those get penalized.
Google check over the ratios like Unique c class links in domain, Link velocity trends, Number of keywords ranking, Number of links from NA, PR0 domains, PR of back links, Click through ratio, Anchor density, Indexed pages, Traffic and Title rank.
After analysis of spam links of thousands of sites, Penguin targeted at sites that are affected highly by money keywords in anchor text and sites which have a brand anchor texts are at safe. When you look over at back links profile, you can observe the heavy usage of money keywords which affect the anchor texts.
Another most crucial point is you have to keep eye on all your ratios, check whether they are natural or unnatural. If most of them found unnatural compared to other sites in niche then they may be resulted with automatic penalty. Some sites with money keywords in anchor texts may not be penalized but some do.
It’s all because of comparison ratio of your back links profile with competitor’s site targeted by penguin 2.0. With the use of Google algorithm, the ratios and averaged can be found. This data parsed through penguin 2.0, then it will sort out the sites with too many red flags and that sites are considered as unnatural and those get penalized.
Google check over the ratios like Unique c class links in domain, Link velocity trends, Number of keywords ranking, Number of links from NA, PR0 domains, PR of back links, Click through ratio, Anchor density, Indexed pages, Traffic and Title rank.
Then how to protect your site from penalties by Penguin??
- Link detox is the tool which facilitates the changes in your SEO process. With this you can check out the back link profile and link analysis. By checking the back links with the Google ratios, you can easily identify which are toxic and which are healthy. If you found toxic links, then create an outreach campaign request to remove those links.
- Disavow the toxic links with the help of your account in Google webmaster tools and check the result within two weeks.
- Penguin penalty is not a manual thing as it is an algorithmic, so send a consideration request to filter your back links profile.
- Maintain a strong social media marketing which will help to create social signals.
- Be careful about all your site ratios and maintain to build your site with high quality back links.
- With the content marketing, you can achieve a better response with high quality article which changes the content update ratio and can receive compliments from traffic.
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