Common Search Engine Optimization Risks:

For Online marketing, SEO has been considered as cost effective and beneficial tool. SEO is backbone to your website. To get high traffic and ranking, it is important to take risks in business. Before taking a risk in business, you should consider whether that risk brings you profit or not and you have to face possible consequences.

    While taking a risk in business you must consider target customers. The more experience you have in SEO field, the fewer problems you may face because you have already faced such problems and solved them. Consider the SEO Strategies that you have implemented in past to develop your business and then cross check which one will work for your current industry.

Few SEO risks:

Changing your website design: 

Changing website design is a risky job. Website owners are often afraid to change their design because it can harm their website (bad SEO affects). If the design source code goes wrong, it may confuse search engine bots and may lose link juice.

Hiring a Content Writer with no SEO experience:

  In SEO industry, content is the king. Advantage of taking a writer with an SEO experience is that you no need to train them. SEO background content writers can easily understand the importance of target keywords. Hiring a content writer with SEO background will help your business ranking as well as interacting with users and search engines easily.

Hire a social media expert: Most of the people think that they are social media experts because they have social media accounts. If you hire someone who does not understand how social media works for business, you may lose out on time and money.

Avoid SEO Risks like Cloaking and keyword stuffing

Google penalizes or bans the website if you follow black hat SEO strategies. It might be good idea at first, but Google easily finds you. 

You can boost your website by following proper guidelines and waiting patiently for the right traffic. Follow methods which are used by popular websites and to improve your visibility in search results learn how to use target keywords and meta tags. Check how search engine bots work and place required factors in your site to make it easier for bots to index you.